# Workflow Automation & Drip Campaigns > **Source**: [SendX](https://video.sendx.io/2yEfAol6fQ2Rby6QGrUR4A) > >

Build drip campaigns, set up auto-trigger sequences, create workflows with goals and tracking, and use bulk actions to automate repetitive contact management tasks in SendX.

## Browse Collection 1. [Creating Automated Email Marketing Workflows for Subscriber Conversion Using SendX](https://video.sendx.io/2yEfAol6fQ2Rby6QGrUR4A/HHlxWpw5w7cWKEHzHwPyLA.md) (Video) 2. [Creating and Customizing a Drip Campaign in SendX](https://video.sendx.io/2yEfAol6fQ2Rby6QGrUR4A/VWhXuOSoDFP6zv1u4g7DXA.md) (Video) 3. [Creating Personalized Email Workflows Using Custom Event Data](https://video.sendx.io/2yEfAol6fQ2Rby6QGrUR4A/3JmElhg3VacL73C99NtoTA.md) (Video) 4. [Editing and Organizing Email Campaigns and Workflows for a Webinar and Course Engagement Strategy](https://video.sendx.io/2yEfAol6fQ2Rby6QGrUR4A/QrJIulJ58ckuDeBTvmRmEg.md) (Video) 5. [Creating and Managing Auto Trigger Campaigns on SendX](https://video.sendx.io/2yEfAol6fQ2Rby6QGrUR4A/11vLeeFP6ruJoLs6Pfp5gg.md) (Video) 6. [Executing Bulk Actions and Managing Contacts in Automation Tool.](https://video.sendx.io/2yEfAol6fQ2Rby6QGrUR4A/LpTj2oo28OHieTBKlV1bWQ.md) (Video) 7. [How to setup a new workflow?](https://video.sendx.io/2yEfAol6fQ2Rby6QGrUR4A/bQs8W5TMLaQ8faSNAiJDpg.md) (Video) 8. [Analyzing Workflow Reports and Stats](https://video.sendx.io/2yEfAol6fQ2Rby6QGrUR4A/q9Wek6C8vWk8WUjlaBt83Q.md) (Video) 9. [Editing and maintaining History of a Workflow](https://video.sendx.io/2yEfAol6fQ2Rby6QGrUR4A/NqvvcsnfNvlO0JH8BKKKrg.md) (Video) 10. [Setting Goals and Activating a Workflow for Tracking Contact Progress](https://video.sendx.io/2yEfAol6fQ2Rby6QGrUR4A/QUn7nLtZBthGcP2iOvOL8g.md) (Video) 11. [Setting Up Triggers for Drip Campaign Subscriptions: Direct, Indirect, and Workflow Methods](https://video.sendx.io/2yEfAol6fQ2Rby6QGrUR4A/elySUUmmVvBrRC8ubwhQCg.md) (Video) 12. [Analyzing and Reporting on Drip Campaign Performance](https://video.sendx.io/2yEfAol6fQ2Rby6QGrUR4A/0cypZhJdGd4G3GvGG7IePQ.md) (Video) 13. [How to Automatically Stop a Drip Campaign When a Subscriber Replies](https://video.sendx.io/2yEfAol6fQ2Rby6QGrUR4A/5171syt9lCSEsqVfBRCbqQ.md) (Video) --- # VIDEO: Analyzing Workflow Reports and Stats ## METADATA - id: q9Wek6C8vWk8WUjlaBt83Q - type: video - source: SendX - content_url: https://video.sendx.io/2yEfAol6fQ2Rby6QGrUR4A/q9Wek6C8vWk8WUjlaBt83Q - collection_url: https://video.sendx.io/2yEfAol6fQ2Rby6QGrUR4A ## TRANSCRIPT - time: 00:00 url: https://video.sendx.io/2yEfAol6fQ2Rby6QGrUR4A/q9Wek6C8vWk8WUjlaBt83Q?start_time=0 text: In this video, let's see how to understand workflow reports and stats. - time: 00:05 url: https://video.sendx.io/2yEfAol6fQ2Rby6QGrUR4A/q9Wek6C8vWk8WUjlaBt83Q?start_time=5 text: I already have a workflow to retarget my inactive users. - time: 00:09 url: https://video.sendx.io/2yEfAol6fQ2Rby6QGrUR4A/q9Wek6C8vWk8WUjlaBt83Q?start_time=9 text: On the table, you can see the high level stats of the workflow. - time: 00:13 url: https://video.sendx.io/2yEfAol6fQ2Rby6QGrUR4A/q9Wek6C8vWk8WUjlaBt83Q?start_time=13 text: Like 400 are enrolled in this workflow and zero are active. 357 have completed the workflow and - time: 00:19 url: https://video.sendx.io/2yEfAol6fQ2Rby6QGrUR4A/q9Wek6C8vWk8WUjlaBt83Q?start_time=19 text: 43 have exited this workflow. - time: 00:21 url: https://video.sendx.io/2yEfAol6fQ2Rby6QGrUR4A/q9Wek6C8vWk8WUjlaBt83Q?start_time=21 text: Now, if you click on the view report button, you can see the complete report of this workflow. - time: 00:29 url: https://video.sendx.io/2yEfAol6fQ2Rby6QGrUR4A/q9Wek6C8vWk8WUjlaBt83Q?start_time=29 text: Now here you can see the high level stats of this workflow along with the goal. - time: 00:34 url: https://video.sendx.io/2yEfAol6fQ2Rby6QGrUR4A/q9Wek6C8vWk8WUjlaBt83Q?start_time=34 text: As this workflow is to retarget my inactive users, at a particular point of time, I'm adding a "activated" tag to - time: 00:40 url: https://video.sendx.io/2yEfAol6fQ2Rby6QGrUR4A/q9Wek6C8vWk8WUjlaBt83Q?start_time=40 text: the contacts to see how many of them are reactivated. - time: 00:43 url: https://video.sendx.io/2yEfAol6fQ2Rby6QGrUR4A/q9Wek6C8vWk8WUjlaBt83Q?start_time=43 text: So, with this, I can see that out of the enrolled contacts, 10.75% of my contacts have have activated - time: 00:49 url: https://video.sendx.io/2yEfAol6fQ2Rby6QGrUR4A/q9Wek6C8vWk8WUjlaBt83Q?start_time=49 text: again. - time: 00:53 url: https://video.sendx.io/2yEfAol6fQ2Rby6QGrUR4A/q9Wek6C8vWk8WUjlaBt83Q?start_time=53 text: Also, you can see a report of each step of the workflow, like in trigger step, four hundred have enrolled to my workflow, and for - time: 00:59 url: https://video.sendx.io/2yEfAol6fQ2Rby6QGrUR4A/q9Wek6C8vWk8WUjlaBt83Q?start_time=59 text: 200 of them this mail have sent out. - time: 01:02 url: https://video.sendx.io/2yEfAol6fQ2Rby6QGrUR4A/q9Wek6C8vWk8WUjlaBt83Q?start_time=62 text: Then in delay step, you can see how many have enrolled in that step and in condition step to see if "Funnel 12" tag has been - time: 01:08 url: https://video.sendx.io/2yEfAol6fQ2Rby6QGrUR4A/q9Wek6C8vWk8WUjlaBt83Q?start_time=68 text: added, you can see how many contacts have validated the condition with "yes" path and how many haven't with "no" path. - time: 01:14 url: https://video.sendx.io/2yEfAol6fQ2Rby6QGrUR4A/q9Wek6C8vWk8WUjlaBt83Q?start_time=74 text: Now, if contacts take "yes" path, then we are taking an action to add the "activated" tag, and in "no" path, we are - time: 01:20 url: https://video.sendx.io/2yEfAol6fQ2Rby6QGrUR4A/q9Wek6C8vWk8WUjlaBt83Q?start_time=80 text: retargeting them with an email and so on. - time: 01:23 url: https://video.sendx.io/2yEfAol6fQ2Rby6QGrUR4A/q9Wek6C8vWk8WUjlaBt83Q?start_time=83 text: So at each step, you can see the stats. And for email to see the detailed report, click on view email report. You will - time: 01:29 url: https://video.sendx.io/2yEfAol6fQ2Rby6QGrUR4A/q9Wek6C8vWk8WUjlaBt83Q?start_time=89 text: be redirected to a detailed performance report of this workflow email where you can see all the high level stats - time: 01:38 url: https://video.sendx.io/2yEfAol6fQ2Rby6QGrUR4A/q9Wek6C8vWk8WUjlaBt83Q?start_time=98 text: engagement stats, most clicked links, the heat map, and the contacts which has been sent, opened, clicked, unsubscribed and - time: 01:44 url: https://video.sendx.io/2yEfAol6fQ2Rby6QGrUR4A/q9Wek6C8vWk8WUjlaBt83Q?start_time=104 text: other stats. - time: 01:46 url: https://video.sendx.io/2yEfAol6fQ2Rby6QGrUR4A/q9Wek6C8vWk8WUjlaBt83Q?start_time=106 text: And in the overview section, you can see the overview of this email. That's it for this video. - time: 01:51 url: https://video.sendx.io/2yEfAol6fQ2Rby6QGrUR4A/q9Wek6C8vWk8WUjlaBt83Q?start_time=111 text: Thank you for watching. ## SUMMARY # Understanding Workflow Reports and Stats In this video, we will explore how to understand workflow reports and statistics. I have a workflow designed to retarget my inactive users. Let's break down the key elements of the workflow report. ## High-Level Stats - 400 users are enrolled in this workflow. - 0 users are currently active. - 357 users have completed the workflow. - 43 users have exited the workflow. ## Viewing the Complete Report By clicking on the **View Report** button, you can access the complete report of this workflow. This report includes high-level statistics and the workflow goal. Since the goal is to retarget inactive users, an activated tag is added to contacts to track reactivation. From the enrolled contacts, 10.75% have reactivated. The report provides detailed insights into each step of the workflow: ### Step-by-Step Workflow Analysis - **Trigger Step:** 400 users have enrolled, and emails have been sent to 200 users. - **Delay Step:** Shows the number of users enrolled in this step. - **Condition Step:** Validates if the Funnel 12 tag has been added. Displays the number of contacts on the Yes Path and No Path. If contacts take the Yes Path, an action is taken to add the activated tag. For those on the No Path, they are retargeted with an email. ## Email Performance Report For detailed email performance, click on **View Email Report**. This redirects you to a comprehensive performance report, including: - High-level stats - Engagement stats - Most clicked links - Heatmap - Contacts sent, opened, clicked, unsubscribed, and other stats In the **Overview** section, you can see a summary of the email's performance. That's it for this video. Thank you for watching.